The social media world is splintering, and it’ll pave the way for a new breed of influencer

A splintered social media world is on the horizon — and it’s paving the way for a new, more authentic breed of influencer. “People are just trying to find authentic communities,” Eric Wittman, CEO of photo-editing app VSCO, told Business Insider. Wittman pointed to Reddit’s surge in users and skyrocketing earnings as an example. Bluesky’s [...]